(Prudent Press Agency) --- The Way We Wore, a Los Angeles based high-end vintage boutique where many of the world’s most famous fashion designers shop for inspiration, is providing incentives to emerging talent, creative artists and customers alike to repurpose vintage clothing that is no longer relevant into one-of-a-kind, unique creations. The effort is designed to spread the word about the rise of textiles as one of the fastest growing sectors in landfills.

According to Los Angeles city estimates, clothing and textile waste accounts for up to 10 percent of refuse in its landfills. Twice a year the boutique – a mecca for celebrities, collectors and socialites - places a large selection of vintage clothing, accessories and jewelry on sale for as much as 50 – 70 percent off.

(Prudent Press Agency) --- Now through Saturday... Take 30% Off All c.marchuska Eco-Fashion. Sustainable clothing is for today's trendsetting, socially-conscious woman. Eco-fashion is one of the most compelling topics in fashion today. Simply put, the term “eco-fashion” refers to stylized clothing that uses environmentally sensitive fabrics and responsible production techniques.

Why Wear Organic?
Now more than ever, we need to take into account the environment, the health of consumers, and the working conditions of people in any industry. Global warming is becoming more of a fact than a probability, and consumers need to think of their impact on the environment with even the clothes they wear. While buying organic clothing is just the beginning of what it will take to improve the environment, there are things consumers can do to do their part in reducing energy use and cutting down on greenhouse gas emissions. Clearly, it will take everyone to make the biggest difference.

(Prudent Press Agency) --- The 3rd year students Fashion Design of the ArtEZ Institute in Arnhem, the Netherlands developed the twelfth edition of Collection Arnhem. In this project the students jointly design a complete fashion collection. The main goal is to learn how to design and assemble a collection, as well as to produce, present and sell it. This year the collection was based on a collaboration with Vlisco. The result has been presented during the Amsterdam International Fashion Week.


Correct collection
The overall theme for this edition is 'correct'. Everybody thinks differently about correctness. The students have to combine all the different ideas into one vision. With their collection, the students brought their message across to follow the vision of the designer by inspiring people to wear the creations the way the designer intended. The fashion collection showed a new kind of correctness, which could be found throughout the collection, both in style and symbols as in technique. For example the tie, the ultimate symbol of correctness, was used in a non traditional way.

(Prudent Press Agency) --- The stylish website which houses some of the most desirable designer girls' jewellery available on the virtual shelves has added a helpful and informative section, which will no doubt prove to be extremely useful for customers. The Care and Advice area offers specific sections dealing with the care of various precious metals, gemstones and pearls. The Pearl Care Section focuses on the care of freshwater pearls and advises on cleaning and the best way to store pearls. The Silver Care section again, offers helpful advice on cleaning 925 sterling silver and ways of avoiding silver tarnishing.


Particular care should be taken when cleaning stones and gemstone jewellery too and so the Gemstone Care section is extremely pertinent; particularly since this super stylish brand only uses coloured gemstones within its collections - you won't find any costume jewellery here! The Gold Care section underlines how important it is not to wear gold jewellery in swimming pools; so please make sure that any little Molly Brown fans carefully remove any jewellery before jumping in and store their necklaces and bracelets in a safe place.

(Prudent Press Agency) --- The 1st of May, the grand opening of the World Expo 2010 has taken place. Vlisco, the Dutch brand leading in African fashion, will showcase at this big global event. Vlisco was introduced as exhibitor to the Dutch government by John Körmeling, the architect of the Dutch pavilion. Vlisco is in good company, for example of the designer's duo Viktor & Rolf, interior designer Piet Hein Eek and renowned multinationals such as Philips and ASML.


'Happy Street'
The Dutch pavilion 'Happy Street' was designed and developed by John Körmeling, inspired by the figure eight, a Chinese lucky number. 'Happy Street' is aligned with the overall theme of the World Expo 2010: 'Better City, Better Life', as the view of John Körmeling is that a better city starts with a good street. A street which is full of life, where people can meet, live, work, eat, play and shop. 'Happy Street' is composed of many distinctive small buildings, following the route you walk along small exhibition rooms in different styles of Dutch architecture tradition.

(Prudent Press Agency) --- Clinique, market leader in fragrance free and 100% allergy tested makeup, has launched the 'Bigger, Brighter Eyes in an instant' Fall 2010 collection, which is proven to brighten and intensify eyes whatever the wearer's shade or shape. Inspired by Clinique's expertise in teaching easy-to-apply makeup, the new Bigger, Brighter Eyes in an instant Fall 2010 collection offers a wide selection of eye and lip shades for a recharged look.


The focus of the collection is an exciting new take on Clinique's best-selling mascara, High Impact Mascara in Brightening Black, which makes eyes look brighter with its added blue pigment. A more dramatic version of Clinique's best-selling eye liner is also a new addition to the trend. Quickliner For Eyes Intense is a new formula that glides on smoothly, while the rich new shades provide a more vivid colour to intensify the look. This eyeliner is available in four shades: black, plum, chocolate and coffee.

(Prudent Press Agency) --- David Levi and Sons Jewelers are the premier San Diego gold buyers and are committed to helping San Diego residents make the best of a bad situation by offering gold sellers the best prices in town and issuing the "David Levi and Sons Jewelers Challenge". There are many who use the opportunity of a weakened economy to take advantage of people who need to sell their gold or jewelry for cash. Although pawn shops seem to be the worst offenders there are also some disreputable jewelry buyers who are using less than trustworthy practices.


People are falling victim to a host of fly-by-night gold buyers who have taken troubled times and turned them into an opportunity to make a quick profit at the expense of consumers. Some of these establishments are paying out only 18% to 20% of the true value of the jewelry based on the current market price for gold. Although this leaves the merchants with an impressive profit margin, those who are selling their gold jewelry are being fleeced by these out of control offenders. Industry experts say consumers continue to get taken in and are getting far less money than they should for their valuables because they simply don't know any better.

(Prudent Press Agency) --- Silhouette's revolutionary iPhone app Virtual Mirror and online version: Virtual Mirror make it easy for eyeglass wearers worldwide to see how they look in Silhouette's stunning eyewear styles without ever leaving home. The Virtual Mirror 2.0 application is especially impressive, as it allows users to share images of themselves in Silhouette's nearly unlimited selection of styles, shapes and colors, while receiving feedback from friends via Facebook and Twitter.


It's easy to do! Simply upload a photo to the Virtual Mirror app, and begin clicking through the different style options available. Once you've found a pair you like, save it to your photo album. If you're not sure, post the picture on your Facebook page or Twitter network and get instant feedback from friends and family! Silhouette's new Virtual Mirror application turns the worldwide social media community into a style consultant network, providing a forum for comments to help each user select the perfect rimless eyewear.

(Prudent Press Agency) --- In a statement released from their Maryland corporate offices this morning, a company spokesperson applauded the efforts of their web designers and laid out some expectations for the near future.


"Couture Moda has established itself in the past two years as one of the clear leaders in the online designer clothing world," said the company spokesperson. "We carry an exclusive and limited line of some of the newest and sexiest designs from Sky, Robins Jeans, Salvage, Savee Couture, and dozens of other top brand names in the modern fashion industry. Our clothing is for guys and girls who want to be in the spotlight. With over 100,00 customers worldwide and thousands of items changing daily, we needed to expand our website and make changes to make shopping more efficient. Our customer comfort and satisfaction is at the highest priority for us."

(Prudent Press Agency) --- The recently launched online fashion video network, Closetista. com, is pleased to announce a new lineup of fashion designers to appear on the live sales program, The Murmur, now through the end of August. Designers include Dantrese Canady of Dahnistry, Janet Kim of Graey, Keiko Lynn of Postlapsaria, Marie-Christine Quenneville of Les Enfants, Mary Savel, and Zara Terez.

In each broadcast, The Murmur showcases the work of an upcoming independent designer through a live interview and sales segment, where designers present select items from their collection available for sale at a reduced price for a limited time on Closetista.com. During the broadcast, viewers can ask questions directly to the designer and the host of the program via a tweet or chat message. The July schedule includes Dantrese Canady of Dahnistry on July 14th and 15th, and Janet Kim of Graey on July 22. In August, viewers can watch and shop the collections of Keiko Lynn, Mary Savel, and Zara Terez. For more details on the upcoming schedule, please visit Closetista. com

(Prudent Press Agency) --- Infinity Headwear and Apparel, Inc. today announced a partnership with The Collegiate Licensing Company (CLC), an IMG Company, to launch an exclusive MascotWear collection focused on collegiate mascot-inspired apparel. The new line features an array of products that allow children the opportunity to dress up as his or her favorite college mascot. Initial products in the line will include infant and youth full-bodied Halloween costumes, hooded fashion tops, towels, bathrobes, sleepwear, and rainwear.

“We are thrilled to have obtained the exclusive license for a new category of apparel and accessories with The Collegiate Licensing Company,” said Doug Keller, President and Founder, Infinity Headwear and Apparel, Inc. “MascotWear is an apparel and accessories line dedicated to representing the on-field mascot for both kids and adults. We look forward to driving sales with this new category and increasing Infinity’s market share with iconic brands paired with innovative apparel and accessories at the retail level,” he continued.

(Prudent Press Agency) --- Steampunk jewelry components pick up full steam at Rings & Things. The increasingly popular retro-futuristic feel of steampunk is reflected in the jewelry parts supplier’s new gears, sprockets, watch parts and more:

* Fun industrial design elements come in the form of genuine old and new watch parts. These hands, faces, cogs and washers are bulk-bagged or available in a colorful aluminum tin with glass lid for attractive storage in the workshop.
* Separate solid copper and brass gear and sprocket design blanks are durable and reorderable, plus easy to stamp, rivet and antique using standard jewelry-making tools and supplies.
* Sprocket gears, ornate plates and adornments, from the hit Tim Holtz(R) idea-ology(TM) brand, masterfully incorporate a fanciful Victorian element into your designs.

(Prudent Press Agency) --- ummerville, SC-based Andy Thomas Productions, LLC (ATP) will join forces with Kenneth Shuler School of Cosmetology in Greenville for the UPSTATE Extreme Job Makeover on August 7. Andy Thomas provides a free seminar, The Job I Need, Needs Me, which imbues participants with the ability to create a personalized marketing strategy to find work during the Great Recession. Kenneth Shuler staff will offer free makeover tips, haircuts and advice on crafting a professional image. Nothing is sold at ATP seminars, which are supported by non-profit organizations, corporate sponsors, and community-service groups in each city.

Thomas is coming off a successful series of seminars in the Columbia, Raleigh and Atlanta metro areas, and a college tour in southern Georgia. He has been featured on CBS Atlanta television, in addition to network affiliates in Charleston and Columbia, SC, over the past four months.

(Prudent Press Agency) --- Rockville Creative Inc. presents its newest fashion short film, "Beautiful Dreamer," which launches on RebeccaTaylor.com this month. Inspired by a Roald Dahl quote about magic, the film depicts a girl’s enchanting odyssey through her thoughts and the unexpected discovery of the magic that lives inside her. "We’re very proud of this work," says Shannon Goldman of Rockville Creative. "The cinematography is artistic and beautiful and the story strikes an emotional chord with the viewer, all the while representing the chic and sexy style of the Rebecca Taylor brand."

Rockville partnered with Creative Consultant Deb McKeand of Worktable NYC to create the experimental narrative film. This is not the first time they have worked together: Prior collaboration included short films for Calypso St. Barth, a series of film webisodes for Victoria’s Secret PINK, and seasonal films for Martin + Osa. "We’re being asked more than ever to create cinematic content for our fashion clients," adds Rockville partner, Michael de Avila. "I call it Fashion Filmmaking because more than simply a behind-the-scenes video, commercial spot or brand film, these films are part of a unique genre of content based on story-telling techniques of the cinema."

(Prudent Press Agency) --- Atlanta Natural Hair Care (AtlantaNaturalHair.com) is conducting a July Bathroom Cabinet Clean-out Drive to benefit the Dress For Success Atlanta program, which helps local women in need gain and maintain employment.

The Bathroom Cabinet Clean-out Drive will last through the month of July. Donations will be collected via door front pick-ups by Atlanta Natural Hair Care. “Many women continuously sample and abandon products in their search for that magical product that cures all ills. We call these women product junkies,” says Elaine Truesdale founder of Atlanta Natural Hair Care. Atlanta Natural Hair Care is asking these product junkies to empty out their cabinets and donate their slightly used products to Dress for Success Atlanta. On August 7th the women of Naturally Fierce, a local natural hair care Meetup group, will deliver the collected products and spend the day helping Dress for Success count and organize inventory.